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COPY COLLEGE®

Stop Writing Sales Pages At 2am While Eating Biscuits And Questioning Your Life Choices

The membership where you get professional copywriters’ eyes on your copy, AI training, and a community of business owners who believe selling should feel good, not like you need a shower afterwards.

Join for £50/month or £500/year
What if you never had to write copy alone again?

What if every time you got stuck on a headline, wondered if your offer explanation made sense, or second-guessed your words for the forty-seventh time, you could just drop it in Copy College® and get real feedback from actual copywriters within hours?

Not your mum saying, "Looks lovely, dear."

Not vague encouragement from Facebook groups, where everyone just comments "amazeballs!" 😍

Real, strategic advice from people who actually know what they're doing. The kind that makes you go "OH. THAT'S why it wasn't working."

That's exactly what Copy College® gives you: the feedback loop that changes everything.

HERE'S WHAT I KNOW ABOUT YOU:

You're sitting down to write your sales page (again), staring at the blank screen, and that familiar knot of dread is forming in your stomach.

You write something. Read it back. Think "does this sound like me or like a robot having a stroke?" Delete it all.

Then you panic-Google "sales page templates" at 11pm while eating biscuits over your laptop and wondering if this is what rock bottom looks like.

You find another template. Try to fill it in. But somehow it still sounds like everyone else's beige corporate waffle.

So you second-guess every word. You change 'amazing' to 'incredible' to 'transformative' and back to 'amazing' seventeen times.

Eventually, you crack and ask your partner/friend/mum "does this sound okay?"

They say, "yeah, looks great!" because they love you and have no idea what makes copy convert and honestly just want you to stop asking.

You post it anyway. Cross your fingers. Hope for the best.

And then wonder why nobody's buying.

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Maybe you've found yourself thinking...

"This sales page has taken me three weeks. I could've learned ukulele by now."

"I've rewritten this headline so many times the words have lost all meaning. 'Transform'? 'Elevate'? They all look fake now."

"Should I say 'we' or 'I'? Does 'we' sound professional or like I'm pretending my cat is my business partner?"

"Is it weird to use emojis in a sales page? 🤔 Wait, was that ironic or sincere? I don't even know anymore."

"What if I launch this and nobody buys and I have to explain that my business failed?"

"I can't afford to hire a copywriter. But I also can't keep Googling 'sales page templates' at 2am like some kind of desperate word goblin."

“Ugh - why can’t I make this sound like me? It just sounds like every other bugger in my industry!?”

Sound familiar? You're not alone.

Honestly? The information isn't the hard part.

You can Google "how to write a sales page." You can download email templates. You can watch YouTube videos about sales funnels until your eyes glaze over and you've somehow ended up watching conspiracy theories about fonts at 3am.

The hard part is the gap between learning ‘how’ to write good copy - and actually doing it.

That moment when you've written something and you have absolutely no idea if it's any good. If it sounds like you or like you've been possessed by a LinkedIn influencer. If anyone will actually buy from it or if they'll just politely close the tab and never speak of it again.

And you have no one to ask.

That's where most people get stuck. 

Because they're doing it alone.

Your friends and family are lovely, but they're not copywriters. Hiring a professional copywriter to review your work costs £500+ per page. 

So you keep winging it. Writing your sales page, posting it, and then refreshing the analytics every twenty minutes like a nervous wreck, checking if anyone's bought yet.

Isn't it about time you stopped running laps of the self-doubt circuit??

Join Copy College®
THE GOOD NEWS?

 You're literally ONE support system away from writing copy you're proud of.

 

You don't need to become a "natural writer" (that's not a thing).

You don't need another course with more information you won't implement.

You don't need to spend thousands hiring someone to write your copy for you.

You just need what every good writer has: A Support System.

Critical (but supportive) eyes on your work.

Professional copywriters who can tell you "this bit works, this bit doesn't, here's why, here's how to fix it."

Someone to talk to when you’ve had a shitty week.

A community you can trust, who get what running a business is really like.

That's it. That's the missing piece.

And you're about to get it (yay). 🎉

Because Copy College® gives you EVERYTHING you need to write effective copy for your business…

 

Join Copy College®

“I love Copy College and I get a lot of value from the Copy Audits, the co-working calls and the training portal allows me to drop in and have a look at the resources I need when I need to write Sales Pages, for example. The Copy Audits are super valuable - worth the monthly fee alone.”

       -  Rachel Allen

Here's what you get inside Copy College®:
  • Betty - Your AI Coach
    Our custom AI tool who figures out what you actually need to learn and gives you a personalised curriculum based on your availability and needs.
  • Copywriting & Marketing Training Portal
    Bite-sized trainings on everything from sales pages to social media - organised so you can find what you need without drowning in content.
  • Feelings Not Features® Workshops
    All past and future workshops teaching my complete framework (LIVE + recorded). This is where the real teaching happens.

  •  Monthly Hot Seat Calls
    Group coaching where you bring your actual challenges and get real-time feedback from me, Justin, and the hive mind of brilliant business owners

  •  Monthly Copy Audits (Most valuable according to members!)
    Professional copywriters review your work every month - sales pages, emails, social media, whatever you're working on. This alone is worth the membership.

  • Monthly Mindset Calls with Justin
    Because running a business is as much about not losing your mind as it is about strategy

  •  Weekly Co-Writing Calls
    Body-doubling sessions where we all show up and actually get the thing done (3 x 25-minute focused sprints). No more procrastinating by reorganising your desk (again).

  •  The Community
    Like-minded business owners who believe selling should feel good, not gross. People who actually show up, do the work, and support each other.

Monthly: £50/month - Try it risk-free, cancel anytime
Annual: £500/year - Two months free

Join Copy College®
Here's how the programme breaks down...
HAVE WE MET?

OH, HEY - IT'S ME!

I'm Chantelle Davison.

 I've written millions of pounds worth of sales pages for clients. I've trained over 150 copywriters and helped countless business owners finally figure out what the hell to say.

And I can tell you with absolute certainty: the copy that works best is the copy that sounds the most human.

Not the cleverest. Not the most polished. Not the most "professional."

The most human.

But the "human" of it all can get buried in jargon, corporate "shoulds,"  and the anxiety of trying to sound professional. So sales tank, because people aren’t showing the parts of themselves that are actually magnetic.

I see it all the time - brilliant business owners posting on socials or sending emails with their eyes closed and one hand over their face. Hoping they work. And when they don’t? They haven’t got a clue why because no one is telling them what they’re doing wrong!

That's lonely. That's frustrating. And it's completely bloody unnecessary.

 

HAVE WE MET?

 

So Justin and I built Copy College® to solve that exact problem.

Justin brings the psychology and mindset piece. He's a hypnotherapist and magician (yes, really - he pulls rabbits out of hats for a living, I couldn't make this up). He specialises in buyer psychology and understanding how people actually make decisions. Which, spoiler alert, is almost never based on logic.

A lot of what makes copy work is understanding what people need to feel before they say yes. And that's Justin's whole thing.

I bring the copy strategy and structure. My signature "Feelings Not Features™" methodology is what we teach inside Copy College® - the same framework that's helped our members write sales pages that sound like actual humans and actually convert.

Together, we created a place where you're never writing in isolation again.

👉🏻Where you get real feedback on your copy from people who know what they're doing.

👉🏻Where you can ask "does this sound insane?" and get an honest answer. 

👉🏻 Where you can see what's working for other people and steal their good ideas (with permission).

The hard pill to swallow, lovebug? You can watch ALL the trainings in the world, read all the books, take all the courses and add them to your digital graveyard of good intentions…

But until you actually write something, get feedback, adjust, and do it again, nothing changes.

Copy College® is the feedback loop you didn’t know you needed.

Join Copy College®

Copy College® isn't a course you complete and forget about.

 

(You know, like that £500 course from 2019 that's still sitting in your "I'll definitely get to this" folder. We've all got one. Or 12.)

It's ongoing support, tailored to wherever you are in your business right now.

Because you've got a business to run. And possibly a child/dog/demanding cat. That’s why we're not asking you to show up for four hours a day. Just show up when you can, get what you need, and get back to it.

Writing your first sales page and having a mild panic attack about it? We're here.

On your fiftieth sales page but this one's somehow harder than the first forty-nine? We're here.

Launching a new offer and procrastinating on the copy by reorganising your entire filing system? We're here.

Staring at a sales page that's not converting and wondering if you should just burn it all down and become a florist? 

We're. Right. Fucking. HERE. ❤️

Every month, you can submit your copy for professional review - sales pages, emails, website copy, that Instagram caption you've rewritten twelve times, whatever you're working on.

Every week, you can show up to co-writing sessions where we all sit down together and actually get the bloody thing done instead of finding seventeen other tasks that suddenly feel more urgent.

Every month, you can bring what’s going on for you to the Mindset Calls, and have Justin (and your new favourite community) hold space for you when you need it most.

Every month on our Hot Seat calls, you can bring your specific "why is this so hard?" moments and get personalised feedback from people who've been there.

This isn't generic "great job!" cheerleading. This is real support for your actual business, your actual voice, your actual copy that you need to finish by Tuesday.

And it's designed to fit around your life - not consume it.

Here's how Copy College®will transform your relationship with copywriting:

 

First, you'll stop guessing because you’ll KNOW what good looks like.

You'll join a community of business owners who get it, and you'll have professional copywriters reviewing your work every single month. No more wondering if what you wrote is any good - you'll know.

Next, you'll start writing faster.

With feedback showing you what works and what doesn't, you'll stop overthinking every word. The weekly co-writing calls give you focused time to actually get things done. What used to take you weeks will take you hours.

Then, you'll develop your voice.

Through consistent feedback and practice, you'll discover how to sound like YOU in your copy. Not like a template. Not like everyone else. Like you. And that's what makes people buy.

Finally, you'll feel confident.

You'll hit publish without that knot in your stomach. You'll launch new offers without dreading the copy part. You'll actually enjoy writing because you know your words work.

Join Copy College®
People won’t know you’ve joined Copy College®

…but there will be signs:

 

You'll hear yourself saying things like:

"Oh THAT'S why that section wasn't landing."

"I can't believe I was overthinking it that much."

"This is the first sales page I've written that I'm actually proud of."

Your copy will sound more like you. It'll feel more confident.

 

You'll see the difference in your copy immediately.

Your headlines will grab attention. 

Your offer explanations will make sense. 

And - here's the big one - it'll convert better (hallulejah) 🎉

 

You'll feel the relief of finally having support.

That weight you've been carrying - the "am I doing this right?" anxiety - lifts. Because you're not guessing anymore. You've got a team of people who actually know what they're doing looking at your work.

You'll feel proud of your words instead of ashamed of them.

You'll feel excited to write instead of dreading it.

You'll feel confident hitting publish instead of terrified.

Join Copy College®

Your marketing could look completely different this time next year…

 

Here's what happens when you join:

Immediately:
You'll get login details to the member portal. And you’ll get your welcome email with links to book your Orientation call with the wonderful Bec, as well as everything else you need to get settled in.

Within 24 hours:
You'll have your personalised curriculum (thanks, Betty, you AI babe) showing you exactly what training to start with and in what order. No overwhelm. No "where do I even begin?" Just a clear path forward.

Your first week:
Join a co-writing call and actually finish that thing you've been putting off for three weeks. Submit your first piece of copy for the monthly audit. Start exploring the training portal. Maybe introduce yourself in the community (or lurk for a bit if that's more your speed - we get it).

Your first month:
Attend your first Hot Seat call and bring your biggest "why is this so hard?" moment. Get your first professional copy audit back with actionable feedback that makes you go "OH. That's what I was doing wrong." Meet Justin on the mindset call and realise you're not the only one who has imposter syndrome about selling.

Your first three months:
Watch your copy improve dramatically. Feel your confidence grow. Start actually enjoying writing instead of dreading it. Wonder why you waited so long to get support. Possibly stop procrastinating on sales pages by cleaning the kitchen.

Your first year:
Look back at the copy you wrote before Copy College® and barely recognise it. You sound like you now. Your pages convert. Your emails get responses. And most importantly - you're not alone anymore. You've got people.

Join Copy College®
Who Is Copy College® For?

It is for you if:

  • You're a coach, consultant, course creator, service provider, or creative who needs to write copy (sales pages, emails, social media, all of it)
  • You're done second-guessing every word you write
  • You understand that feedback is how transformation happens (not more information)
  • You want to write copy that sounds like YOU while still converting
  • You're willing to do the work and be coachable

It is NOT for you if:

  • You're looking for someone to write your copy for you (we teach you to do it)
  • You want quick-fix templates without implementing feedback
  • You're not willing to show your messy drafts and receive constructive criticism

Here's what you need to know:

 

We have members in dozens of different industries. The methodology works whether you're a trauma-informed coach or a structural engineer. Emotions drive buying decisions regardless of what you sell.

Nobody is "naturally good" at copywriting - that's a myth used to sell courses. Our members learned by getting real eyes on their work and implementing feedback. That's it. That's the secret.

The co-writing calls and monthly audits actually save you time - they don't take it away. What takes you three weeks alone takes you three hours with support.

If you go monthly (£50/month), there's no commitment. Cancel anytime. No hard feelings.

If you go annual (£500/year), you get two months free, and we have a 30-day refund policy if it's not right for you.

Most courses give you information and leave you alone to implement.

Copy College® gives you ongoing professional feedback on your actual work - every single month.

That's the difference. That's what changes everything.

One improved sales page pays for an entire year. One new client pays for it ten times over.

The real question isn't "can I afford this?"

The question is: "How much longer do I want to struggle with sales copy alone?"

Join Copy College®
The Investment

Monthly: £50/month
Perfect if you want to test it out first. No commitment. Cancel anytime. You'll still get access to everything - the audits, the calls, the community, all of it. The only thing you won't get is the warm fuzzy feeling of saving two months' worth by going annual.

Annual: £500/year
Two months free. This is the best value, and honestly, if you can swing it, this is the one to get. You'll get the same access plus the satisfaction of knowing you're committed to actually doing this properly.

Either way, you're getting:

  • Professional copy audits every month
  • Access to all the training, workshops, and frameworks
  • Weekly co-writing calls to actually get things done
  • Monthly Hot Seat and Mindset calls
  • A community that actually shows up
  • Betty guiding you through everything

One sales page that converts pays for this entire year. One client who buys because your copy finally worked pays for it ten times over.

The question isn't whether you can afford Copy College®.

The question is: how much is it costing you to keep writing copy alone, hoping it works, and wondering why nobody's buying?

We give our hearts to this community.

Copy College® is where writing becomes FUN instead of terrifying. 

[Join Copy College® - Monthly £50]
[Join Copy College® - Annual £500]

P.S. Still not sure? Here's what happens if you DON'T join:

Six months from now, you're still staring at blank sales pages. Still second-guessing every word. Still panic-Googling at midnight. Still eating biscuits over your keyboard.

Your partner is sick of being your copy reviewer (they're not qualified, and they're getting resentful).

Your friend group thinks you're slightly unhinged because you keep asking if 'transformative' or 'life-changing' sounds better.

And your sales page? Still not converting. Because it still sounds like everyone else's beige corporate waffle.

Or...

You could join us, get real feedback on your work, write copy you're actually proud of, and finally stop doing this alone.

Your choice. We're here when you're ready! 😍

The Shift You’ll See

  • From: Staring at blank pages for hours
    To: Writing copy in focused 25-minute sprints with the community

  • From: Second-guessing every single word you write
    To: Knowing exactly what works (because professionals told you)

  • From: Copy that sounds like a corporate robot
    To: Copy that sounds exactly like you (and converts better because of it)

  • From: Second guessing and undercharging, riddled with mindset monkeys
    To: Calm, confident and in control of your business and your time

  • From: Hoping your sales page works
    To: Knowing it works (because you got feedback before you launched)

  • From: Feeling alone and overwhelmed by copywriting
    To: Being part of a supportive community that's got your back     
Here's how the programme breaks down...

FAQ SECTION

I can't wait to welcome you into Copy College®!

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