If outsourcing your copy is making your life harder - you've got the wrong copywriter!
If you're going to pay a copywriter a premium for a done-for-you service, it SHOULD feel easy for you.
I was on a Discovery Call with a new client last week, and when she asked next steps, I explained:
WHO DO YOU THINK YOU’RE TALKING TO?!
Some unnamed being in the cloud? Your Mum? Someone you love? Your best client?
How do you write a sales email, or create a website when you don’t know who you’re talking to? And how do you grab that mystery person by the horns and shake...
Maybe you've been considering adding Copywriting to your list of VA services? Well, my friend, that's a great call, because from one copywriter to another, well-written-words are where the money's at!
But, it's a leap of faith to invest in learning a new skill, and you might be...
NURTURE SEQUENCE? SALES FUNNEL?
What are these sales terms and do I need them in my marketing strategy?
What is a Nurture Sequence?
It's a series of emails that deliver value to a list of people who’ve agreed to hear from you!
It might also be called a ‘drip campaign’ as...
Here's the thing: It's all very well having brilliantly written copy on your website, attention-catching email campaigns and jazzy social media captions.
Those things are super important, and they will bring new customers to your door and engage your prospects in meaningful dialogue.